Redefining UX: Behavior and Anticipatory Design in the Age of AI
By leveraging these frameworks and principles, designers can create AI-driven solutions that are not only effective but also empathetic to the complexities of human behavior.
Why Anticipatory Design isn't Working for Business
While this proactive approach seems revolutionary, many businesses struggle to meet the high expectations it sets. In this article, I delve into the challenges of anticipatory design, highlight key failures, and offer a framework to help designers and businesses succeed in this complex landscape.